I love how games are creeping slowly into our daily lives. Sure, they’ve been around for a while in the form of airline miles and happy hours and coupons. But now we have games like Foursquare, Groupon, and Living Social that many of us play every day, even if for a few seconds when we check our e-mail in the morning.
For a while now I’ve been trying to invent a better Groupon. I think the basis for Groupon is brilliant, but there are so many possible iterations of it that I figured I could find a more fun way to play. (Of course, at this point, it’s extremely difficult to compete with Groupon and Living Social. They simply have too many subscribers.)
Well, I haven’t figured out a better Groupon. But while playing around with a well-known game theory called the Prisoner’s Dilemma, I came up with a new deal structure that could potentially benefit the user and the seller more than Groupon does. I don’t think it actually works, because nobody wants to screw over their friends (or do they), but take a look at the self-explanatory infographic and let me know what you think. Do you have some friends that you’d send this to as a good friend and others as a mischievous friend?