Archive for December 9th, 2013

Anchorman 2: The Most Brilliant Hype Machine Ever

Anchorman 2: The Most Brilliant Hype Machine Ever

I’m in awe of the the promotional campaign for Anchorman 2. The brilliance of it exceeds anything I could have imagined for any movie, and I think it’s going to result in a monumental response at the box office. The campaign–as far as I’m aware–started with Dodge Durango commercials. They were rare commercials that I […]